Thumbplay Finalizes Deal with Sony BMG

Updated:

January 11, 2017 11:27 am

American Songwriter participates in affiliate programs with various companies. Links originating on American Songwriter’s website that lead to purchases or reservations on affiliate sites generate revenue for American Songwriter . This means that American Songwriter may earn a commission if/when you click on or make purchases via affiliate links.

Sony BMG, the parent company of labels like Columbia, Epic, RCA, and Arista, teamed with mobile content provider Thumbplay today in a move that will make more than 7,000 Sony songs available on wireless devices. The partnership will allow mobile users to access content from Sony’s current roster and back catalogue-including artists such as Johnny Cash, Bruce Springsteen, Pearl Jam, and My Morning Jacket-in the form of ringtones, videos, and wallpapers.

Videos by American Songwriter

“The popular artists signed with SONYBMG’s labels are a compelling addition to the Thumbplay catalog,” said Thumbplay’s CEO and founder Are Traasdahl. “This deal reinforces Thumbplay’s position as the leading U.S. BMG’s labels are a compelling addition to the Thumbplay catalog,” said Thumbplay’s CEO and founder Are Traasdahl. “This deal reinforces Thumbplay’s position as the leading U.S. provider of mobile content to consumers who are looking to discover and manage their personalized mobile entertainment experience.”

Thumbplay, which adds Sony’s 7,000 songs to its library of more than 80,000 songs, videos, and wallpapers, offers its content to its 4 million current customers via a membership-driven platform on its website at www.thumbplay.com. Thumbplay also recently announced plans to integrate itself into online hubs like AOL and iLike.